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Why the 49ers' Rivalry Jersey is Their Best Alternate Uniform
Jul 24, 2025; Santa Clara, CA, USA; San Francisco 49ers quarterback Brock Purdy (13) throws a pass during drills on the second day of training camp. Mandatory Credit: D. Ross Cameron-Imagn Images D. Ross Cameron-Imagn Images

At long last, the San Francisco 49ers have released their new rivalry uniforms.

The team will debut the uniforms in their final regular-season matchup against the Seattle Seahawks at Levi’s Stadium, adding a fresh visual element to the field.

On the 49ers' X account announcing the new release, the franchise shared: "Nike and the National Football League are announcing rivalries. A new and exicting uniform and fan gear program that will give athletes an opportunity to connect like never before. The program will elevate NFL rivalry games over the next four seasons, with specially designed Nike uniforms and fan gear. Rivalries will drive fan engagemen by celebrating storied traditions and uniting communities with unique and elevated product designs."

The organization has undeniably delivered. Though black isn't a traditional team color, its integration with red and gold results in a refined, visually appealing uniform that fans will likely embrace.

While it's evident the 49ers front office will be looking to earn extra dollars from this launch, the jersey has the word 'Faithful' just below the NFL logo. This small yet significant addition is certainly a nice touch that pays homage to their worldwide fanbase.

As a tribute to the Faithful, the 49ers added: "Loyal, devoted, and true, the Faithful are at the heart of the 49ers organization and the free-flowing stretching of the Faithful script beneath the front of the jersey collar anchors the new rivalry jersey with a steadfast appreciation for the unwavering dedication of the 49ers fans across the globe."

This new launch has the potential to attract fans from far and wide, especially the helmet, which is exceptionally well-designed and makes a perfect memento. Not only does it look visually appealing on the field, but its attention to detail also makes it a standout collectible.

The 49ers shared that the helmet design is to "celebrate the faithful while honoring the iconic oval. This fresh take on the 49ers uniform starts at the top and is part of mining a modern-era approach to style and success under the lights at Levi's Stadium."

Last but not least, the red and gold numbers are extremely easy on the eyes. This jersey is a big improvement from their all back uniforms from 2015 to 2017. Whether it's Fred Warner, Brock Purdy or George Kittle advertising the new kit and showing it off, you can tell everyone's proud to wear this new look.

Fans will be eagerly awaiting its debut in January.

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This article first appeared on San Francisco 49ers on SI and was syndicated with permission.

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