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Brazilian Athlete Lucas Pinheiro Braathen Becomes First South American to Win Winter Olympics Medal
Angelika Warmuth/Reuters via Imagn Images

When most people think about the Winter Olympics, their minds usually go straight to snowy powerhouses countries where skiing and ice sports are part of everyday life. South America, meanwhile, rarely enters that conversation. The region is more often associated with beaches, football, and warm weather than alpine slopes. 

But every so often, the Olympics deliver a story that quietly shifts the way we think about who belongs on the world’s biggest stage. At Milano-Cortina 2026, one athlete’s journey began turning heads long before the final results flashed on the screen.

Lucas Pinheiro Braathen of Brazil, Marco Odermatt of Switzerland and Loic Meillard of Switzerland. Gintare Karpaviciute/Reuters via Imagn Images

And by the time the dust settled, Lucas Pinheiro Braathen had done something no one from his part of the world had ever managed before rewriting a small but significant piece of Winter Olympic history.

Lucas Pinheiro Braathen, racing under the Brazilian flag after years competing for Norway, delivered the kind of run that instantly became part of Olympic folklore. His giant slalom gold didn’t just put him on top of the podium it gave South America its first-ever Winter Olympic medal.

Braathen’s path to this moment has been anything but straight. Born in Norway to a Brazilian mother, he grew up between cultures, once dreaming of football rather than skiing. After a shock retirement in 2023, he stepped away from the sport completely, only to return a year later with a renewed sense of purpose and a different flag beside his name.

On race day, he stayed calm while others chased him, holding off skiing heavyweight Marco Odermatt in worsening conditions. For Braathen, the victory wasn’t just about breaking records it was about reclaiming joy, embracing identity, and showing a whole new part of the world that snow sports can belong to them too.

This article first appeared on Athlon Sports and was syndicated with permission.

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