Nuthin' but a GSW thang: Snoop Dogg to announce Warriors-Clippers game

NBC and Peacock brought back plenty of 90's material for their return to broadcasting the NBA this season, including "Roundball Rock" and Michael Jordan. Now, they're trying out another 90's legend: Snoop Dogg.

According to The Athletic's Andrew Marchand, the rapper, AKA Calvin Broadus Jr., will appear on the Jan. 5 Peacock telecast of the Golden State Warriors-Los Angeles Clippers game, attending pregame meetings and calling the second half of the game. 

It's another move in the surprisingly broad career of Snoop Dogg.

Snoop Dogg has a longtime association with sports

It's not the first time Snoop Dogg has taken a sports broadcasting role with NBC. He was a "special correspondent" for the network at the 2024 Olympic Games in Paris, where he attended events, swam with Michael Phelps and hosted a highlights show along with Kevin Hart. He'll return to a similar role at the upcoming Winter Olympics in Milan.

But Snoop Dogg doesn't play favorites when it comes to the networks. He's part of the pre-game song for "Monday Night Football" on ESPN and is presenting "Snoop's Holiday Halftime Party" at halftime of the Detroit Lions-Minnesota Vikings Christmas Day game on Netflix. He was a big part of the halftime show at Super Bowl LVI, also on NBC, an Emmy-winning celebration of hip-hop.

He emceed the 2017 NHL All-Star Game Skills Competition in 2017, years after donning hockey jerseys of the Pittsburgh Penguins and Springfield Indians in his iconic video for "Gin and Juice." If Snoop Dogg can cover equestrian events with Martha Stewart, there's no reason to think he can't handle an NBA game.