Next Super Bowl halftime performer has been announced

Jay-Z. IMAGN IMAGES via Reuters

Next Super Bowl halftime performer has been announced

Originally posted on Larry Brown Sports
By Renzo Pocholo Salao | Last updated Oct 26, 2026 10:38 PM ET

The NFL may have 99 problems right now, but finding the league’s next Super Bowl halftime performer ain’t one.

Several news outlets confirmed Monday night that rapper and music industry mogul Jay-Z will headline the Super Bowl halftime show on Valentine’s Day next year.

The 56-year-old Brooklyn native will be taking the stage at SoFi Stadium in Los Angeles, California.

The selection of Jay-Z, whose real name is Shawn Carter, is interesting because his entertainment company, Roc Nation, actually serves as a co-producer for the Super Bowl halftime show. With Jay-Z serving as Roc Nation’s chairman, he essentially chose himself.

Just in: Jay-Z will be the halftime performer for Super Bowl LXI on Sunday, Feb. 14, 2027, at SoFi Stadium in Los Angeles. https://t.co/QLfjVArv50
— Ari Meirov (@MySportsUpdate) October 27, 2026

The NFL signed a deal in 2019 to make Roc Nation the league’s live music entertainment strategist. Jennifer Lopez and Shakira were the first performers to headline under Jay-Z’s creative direction in 2020. The Weeknd, Rihanna, Kendrick Lamar, and most recently Bad Bunny were among the performers to follow since then.

Carter concluded his limited Jay-Z 30 Tour, which commemorates the 30th anniversary of his debut album, “Reasonable Doubt.”

More must-reads: