Jesse Lingard launches new football shirt

Manchester United supporters are well used to seeing former academy graduates carve out their own paths after leaving Old Trafford, whether through moves abroad like Scott McTominay with Napoli, fresh challenges on the pitch or new ventures away from matchdays.

One familiar name has now stepped into the spotlight again –  this time off the field.

Former United midfielder Jesse Lingard, who recently became a free agent after leaving Korean side FC Seoul, has officially unveiled a new football shirt as part of a fresh collaboration, marking his latest move beyond the traditional boundaries of a playing career.

The launch was revealed via Instagram, sharing behind-the-scenes footage and visuals from the project.

The post revealed a custom-designed football shirt created in partnership with Korean sportswear brand KIRINCO, with the design shaped by Lingard’s own creative input.

The announcement focused on the process behind the shirt rather than just the final product, highlighting the inspiration, design choices and performance elements involved.

Lingard described the project as a chance to express his personality through kit design, blending movement, rhythm and on-pitch style into a modern football aesthetic.

Creativity has long been part of Lingard’s identity, from his celebrations during his time at Old Trafford to his ventures into fashion and lifestyle branding in recent years like with, for example, JLingz LTD which has had its struggles.

This latest release continues that trend, positioning him not just as a player but as a collaborator in sportswear design.

The shirt launch also fits into a wider pattern seen with several former United players, who have gone on to explore commercial and creative opportunities after leaving the club –  a reflection of how modern football careers increasingly extend beyond the pitch.

Jesse Lingard spent over two decades associated with Manchester United, rising through the academy and playing a role in major moments at senior level.

Even as his career has taken him elsewhere, projects like this continue to draw interest from United fans who followed his journey from Carrington to the first team.

While this release is not linked to a club kit or matchday use, it underlines how former United players continue to influence football culture in different ways – from style and branding to the next generation of supporters and players.