Beloved Momentum Generation Hero Greg Browning Succumbs to ALS

Eventually the surf career transitioned to filmmaking, where Greg's chops as a filmer and editor shone brightly. Partnering up with Steele, they would create the wildly successful “Drive Thru” series, which featured characters like Donavon Frankenreiter, Benji Weatherly and Kalani Robb cruising the world’s coasts and getting into trouble.

Greg's passion for surfing at its highest level never wavered. While filmmaking helped put food on the table, Greg also helped coach and mentor some of the sport's bright stars, including working with Olympic medalists Carissa Moore and Tatiana Weston-Webb, as well as surf adventurer and all around good guy Alex Gray.

“Hard to put into words how good of a human Greg Browning is,” wrote longtime friend Dorian on Instagram when the diagnosis was first announced.

Tragically, an ALS diagnosis is a death sentence and Greg knew his end was at hand. Last week, I was at the Body Glove offices in Redondo Beach. Meeting with the Meistrell family, who have worked and supported Greg from very early on in his career, I asked how he was doing and was told that he'd made the decision to turn the lights off the following week. Like everything he did in life, Greg faced his final days more concerned about others than himself. Friends and family were afforded an opportunity to say good bye and tell him just how much they loved him.

Life is short. Greg was forced to reckon with this fact sooner than most, but what he did with his time here, the profound impact and influence he had around the world, there was nobody like him. Our deepest and most heartfelt condolences go out to Greg's family and friends, of which there were many. Good never ends, and the mark that Greg left on this world while he was here will reverberate for years to come.