Lexie Hull Makes Request Before Austin Move

Indiana Fever star Lexie Hull is in full entrepreneur mode this WNBA offseason.

After the Fever’s first-round exit in the 2026 WNBA playoffs, Hull has largely focused on promoting and growing her beauty brand, FORTA Cosmetics. The Indiana guard launched the business in March, along with her college roommate at Stanford University, Sarah Guller.

Hull and Guller recently pitched FORTA Cosmetics at the inaugural Sport Beach Draft Day in a bid to secure investments and strategic partnerships. The company also teased that it’s launching a new product soon.

Hull and Guller aren’t stopping there, though. As they continue to grow the brand, the two are now set to head to Austin, Texas, for an event. FORTA Cosmetics collaborated with Austin Padel Center to host various activities such as Pilates and Padel. There will also be giveaways from FORTA during the event, as well as a photo booth.