Booker T speaks out on 'next Shawn Michaels' getting lost in AEW's deep roster

Adam Cole started his wrestling career on the indie scene. He first rose to prominence during his eight years with Ring of Honor from 2009-17. However, it wasn't until he joined WWE's NXT that he began to make a name for himself among the wider wrestling fanbase. 

Cole was part of "The Undisputed Era" on NXT, and his debut came via an attack on Drew McIntyre, who has since become a major star for the company. Throughout his tenure with the wrestling juggernaut, Cole projected to have a bright future, but he eventually opted to allow his contract to expire before signing with Tony Khan's AEW.

During a recent episode of his "Hall of Fame" podcast, Booker T shared his thoughts on Cole, and how his career has stalled since making the jump to the challenger brand. He pointed toward the recent success of Ethan Page as proof that its easy to get lost in AEW's bloated roster.

“Ethan Page in AEW, he really wasn’t that relevant, and then coming to ‘NXT,’ man, the guy, he’s a star. I mean everybody knows Ethan Page right now, he’s a guy that’s doing a hell of a job. Then you’ve got guys who, let’s just say, for instance, Adam Cole. Adam Cole in WWE, in ‘NXT,’ he was super, super hot. I mean I had touted this guy as being the next Shawn Michaels. That’s what I said, I said that, and then he goes to AEW, gets lost in the shuffle, really don’t hear a whole lot from him.”