Gonzaga's Ben Gregg appears in Super Bowl 2024 TV commercial

Gonzaga men's basketball forward Ben Gregg made a short appearance during Super Bowl 58 in a 30-second TV commercial from Adams Tractor, a tractor supplier based in Spokane, Washington.

The ad starred Victory Media President Dayne Kuhlmann, Super Bowl 26 MVP and Spokane native Mark Rypien, Spokane Eats owner Chandler Baird, Spokane Chiefs mascot Boomer and Gregg in a quirky and humorous commercial highlighting the bond between man and tractor.

Gregg's spotlight comes when he and Kuhlmann are depicted watching a sad movie in which a tractor delivers the two some tissues. Kuhlmann also appears as a quarterback completing a pass to a tractor, as he throws a football right into the front bucket.

Gonzaga basketball fans caught a glimpse of Gregg during the big game after the junior came up big in the Bulldogs' 89-85 upset win over No. 17 Kentucky on Saturday. Gregg had 14 points, five rebounds, two blocks and two steals, including the game-sealing steal on an alley-oop attempt that would've tied the game in the final seconds.

Watch Gregg's Super Bowl commercial appearance: