The Air Jordan 5 “UNC” has become one of the most talked-about releases during March Madness, thanks to its strong connection to UNC and college basketball culture. Featuring a bold University Blue upper, crisp white accents, and reflective 3M touches, this edition pays homage to the North Carolina Tar Heels and Michael Jordan’s roots.
The Air Jordan 5 “UNC” (Style Code: DV1310‑401) officially released on March 4, 2023, with a retail price of around $225.
The design applies the Tar Heel color palette across the nubuck upper with black midsoles and icy translucent outsoles, finished with reflective tongues and “Heart/Soul” heel tags. Its release timing leveraged NCAA tournament hype, making it highly relevant for March Madness fans.
Air Jordan 5 “UNC”
— Raba Kali (@rabakalistyle) April 3, 2026
2023 release featuring University Blue nubuck, reflective tongue, and icy outsole.
@sneakerbardetroit pic.twitter.com/H7o6oXwMpo
The UNC colorway isn’t just aesthetic — it’s steeped in basketball history. The University Blue upper reflects the colors Michael Jordan wore during his 1982 NCAA championship run, connecting collectors and fans to the school’s legacy.
Compared with other Air Jordan 5 releases, the UNC version stands out for its bold yet wearable design. The reflective tongue, shark-tooth midsoles, and icy outsole enhance the silhouette while making this Tar Heel colorway ideal for collectors and casual fans alike.
March Madness hype means this colorway can sell out quickly. Secure your pair on resale.
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