Apr 25, 2025; Minneapolis, Minnesota, USA; Los Angeles Lakers forward LeBron James (23) looks on against the Minnesota Timberwolves in the second half during game three of first round for the 2024 NBA Playoffs at Target Center. Mandatory Credit: Jesse Johnson-Imagn Images Apr 25, 2025; Minneapolis, Minnesota, USA; Los Angeles Lakers forward LeBron James (23) looks on against the Minnesota Timberwolves in the second half during game three of first round for the 2024 NBA Playoffs at Target Center. Mandatory Credit: Jesse Johnson-Imagn Images

LeBron James’ Retirement Tease Turns Out To Be Amazon Ad

Originally posted on Lakers Nation | By Corey Hansford | Last updated Jun 17, 2025 1:31 PM ET

After 22 NBA seasons, the end of Los Angeles Lakers superstar LeBron James’ career is obviously nearing. Despite still being an All-NBA caliber player, it is only a matter of time before the all-time great finally hangs up his shoes for good.

While everyone knows that time is coming, no one knows exactly when that will be and LeBron recently had a bit of fun at everyone else’s expense playing with that idea. The Lakers star went on social media a couple of days ago, posting a short video of a reporter asking him if the retirement rumors were true and what is next for him.

Everyone would get the answer three days later as the tease turned out to be an ad for Amazon with Prime Day being what’s next for James and the rest of the world:

I’ve been asking myself the same question… #ad pic.twitter.com/ieSG62C7cA

— LeBron James (@KingJames) June 14, 2025

What’s next!? Prime Day July 8-11 @amazon #ad pic.twitter.com/HeEadg5QD9

— LeBron James (@KingJames) June 17, 2025

This certainly was a clever tease as so many are interested in finding out when LeBron will finally retire. But that decision will come when he is ready to make it and, in the meantime, he will continue to try and help lead the Lakers to another championship.

Amazon Prime Day is already a highly anticipated time because of the deals available on everything. Using James to bring even more attention to it and there is no doubt the entire world will be logging on their phones and laptops on July 8 when it all begins.

LeBron and his family will likely be just like everyone else, looking to pick up items of need at incredible discounts. But the question on when his final NBA season will take place remains unanswered as the Lakers star isn’t ready to reveal that just yet.

Lakers’ LeBron James focused on getting knee back to 100% before training camp

Whether the 2025-26 season will be LeBron James’ last is unclear, but one thing that he wants it to be is a healthy one. LeBron, of course, suffered a knee injury in the Lakers’ final playoff game and being healthy once training camp rolls around is his primary focus.

James spoke about this in a recent interview, saying that his left knee is feeling good and that he has a lot of time to make sure his knee and the rest of his body is as close to 100% as possible by the time the Lakers begin their journey next season.

This article first appeared on Los Angeles Lakers on SI and was syndicated with permission.

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