Browns Unveil Historic New Alternate Uniforms in Must-See Video

The team also released a hype video commemorating the new caps, with the caption reading, "a new look up top, molded by hardened toughness."

Cleveland will wear these new uniforms three times this upcoming season. The uniform set is named the "Alpha Dawg".

Here are the games where Cleveland will wear the their new threads instead of the traditional orange helmets:

• Week 3: Sunday Sept. 21 vs. Green Bay Packers
• Week 7: Sunday Oct. 19 vs. Miami Dolphins
• Week 14: Sunday Dec. 7 vs. Tennessee Titans

The new look hopes to evoke a swagger that gets the team back into winning ways this season.

Last year, the team fell to a 3-14 record after reaching the playoffs off a 11-6 regular season the year before. The 2024 win total is the Browns' lowest since their 0-16 finish in 2017.

This uniform change comes in a potentially pivotal point in Browns history as this year's rookie class has a chance to impact the team in a big way.

Joining newly-paid cornerstone Myles Garrett on the defensive line is No. 5 overall pick Mason Graham out of Michigan. Offensively, rookies quarterbacks Dillon Gabriel and Shedeur Sanders are set to enter a four-man competition at training camp with Joe Flacco and Kenny Pickett, where the youngsters are believed to have a legit shot at seeing action at some point this season.