Cowboys Legend Emmitt Smith's Reebok Sneakers Returning Soon

Originally posted on FanNation Kicks | By Pat Benson | Last updated 1/13/24

Throughout the 1990s and 2000s, Reebok was synonymous with great athletes who had larger-than-life personalities. To match the energy of its roster, Reebok combined iconic footwear with unforgettable marketing campaigns that still hold up to this day.

Earlier this fall, Reebok reprised the signature sneaker line of Dallas Cowboys legend Emmitt Smith. As luck would have it, 2024 marks the 30-year anniversary of one of the brand's most popular models - the Reebok Preseason '94 Turf Trainer.

The Reebok Preseason ‘94 Mid ($130) returns in its OG high-contrast black and white colorway famously worn on-field by Smith during the Cowboys heyday. Meanwhile, the Reebok Preseason ’94 Low ($100) is back in its original white, black, and red colorway. Online shoppers can purchase both shoes beginning January 26 on the Reebok website and select retailers.

Reebok Preason '94

Championing the brand’s expansion into cross-training, Reebok would launch its "Preseason" line of "off-season" training footwear in 1992. This strategic move offered athletes a range of performance footwear models built for training on artificial turf, at the track, on the field, or in the gym.

Footwear released within the Preseason banner showcased best-in-class lateral stability, durability, comfort, and grip, all with bold design elements and high-contrast color pallets that epitomized Reebok’s eccentric approach to product creation in that era.

Today, the Reebok Preseason ’94 underscores the space between past and future and reminds fans that when the season ends, the real work begins. These kicks are perfect for old-school NFL fans who want to show off their style and history of the game. Stay locked into FanNationKicks.com for all your sneaker news from the sports world.

This article first appeared on FanNation Kicks and was syndicated with permission.

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