Former Michigan Star Blake Corum Makes Ambitious NIL Themed Announcement

Originally posted on Athlon Sports | By Nick Meyer | Last updated Mar 10, 2025 1:03 AM ET

Los Angeles Rams running back Blake Corum led his college team the Michigan Wolverines to the 2023 national championship before taking his talents to the NFL, leaving a hole in the Wolverines' backfield that still hasn't quite been filled.

On Sunday, Corum placed his focus squarely on the amateur football circuit again during an interview with a Central Texas based news station his latest business venture.

Corum has an NIL (Name, Image and Likeness) company called Peak NIL that the former Wolverines running back said has big plans for changing the game.

Corum's company will attempt to teach young student athletes the ins and outs of maximizing revenue before heading to the college game according to comments shared on X.

"Peak NIL, we will be going into the high school marketplace," Corum said. "No one has touched the high school marketplace...It's legal in 32 states currently.

"Hopefully Texas will come shortly," Corum added, saying he wants to teach young student athletes from experience on what he's been through as an athlete earning money off of his likeness in college.

"At Peak NIL, we're going to do everything the right way, look over their contracts, make sure everything is set in stone," Corum added.

"It's going to be a beautiful thing."

"Peak NIL, we will be going into the high school marketplace"

Blake Corum announced his NIL company will partner with high schoolers to provide them a safe space for using their name, image and likeness

Texas is the biggest state that hasn't allowed HS athletes to make money… pic.twitter.com/EZsFTwF8u6
— Cory Mose (@Cory_Mose) March 10, 2025