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NASCAR making major leadership change, breaking 78-year tradition
Jim France. Mark J. Rebilas-Imagn Images

NASCAR making major leadership change, breaking 78-year tradition

For the first time in NASCAR's 78-year history, the most popular form of auto racing in the United States will be led by someone other than a member of the France family. 

On Friday, Bob Pockrass of Fox Sports reported that Jim France, the Chairman and CEO of NASCAR as well as its majority owner, will step down from his role as CEO, with current NASCAR president Steve O'Donnell stepping into the role of CEO. 

Jim France, 81, is the son of NASCAR founder Bill France Sr., who led NASCAR from 1948-72 and the uncle of Bill France Jr., who led the sport from 1972-2003. Jim France, nephew, Brian France led NASCAR from 2003-18 before a DUI charge led to him stepping down and Jim France taking over. 

Ben Kennedy, the great-grandson of Bill France Sr. and grandson of Bill France Jr., will be promoted to COO. A news conference will be held Saturday at Talladega Superspeedway to further discuss the changes in leadership. 

NASCAR making major leadership changes

O'Donnell, 57, joined NASCAR in 1996 and became COO in 2022. He was then promoted to president in 2025. 

The shakeups at the top of the sanctioning body come months after NASCAR commissioner Steve Phelps resigned in the wake of an anti-trust lawsuit between 23XI Racing, Front Row Motorsports and NASCAR, which went to trial in December 2025 but was ultimately settled. 

Samuel Stubbs

Hailing from the same neck of the woods as NASCAR Hall of Famer Mark Martin, Samuel has been covering NASCAR for Yardbarker since February 2024. He has been a member of the National Motorsports Press Association (NMPA) since October of 2024. When he’s not writing about racing, Samuel covers Arkansas Razorback basketball for Yardbarker

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