Caitlin Clark Update Away from the WNBA Emerges on Wednesday

Even while sidelined, Clark has remained a dominant presence off the court.

On Wednesday, Wilson Sporting Goods announced the launch of a new collection of Caitlin Clark–inspired basketballs, expanding its partnership with the WNBA star. The brand shared the news on X with photos of the latest designs.

“Our Wilson Basketball Custom Builder just leveled up," the post read. "Now featuring the @CaitlinClark22 logo patterns. Design your Evolution or Evo NXT Basketball below with these patterns that are inspired by the places, colorways, and mantras she loves.”

This collaboration is just the latest in a growing list of endorsements and creative ventures tied to Clark. She already has a multiyear signature deal with Wilson, making her one of the rare athletes to have her own basketball line. In addition, she signed a major endorsement deal with Nike, becoming one of the youngest players ever to join the company’s elite roster of signature athletes. Beyond sports equipment, Clark’s influence extends to commercials, documentaries and community projects that emphasize her growing cultural presence.

As Caitlin Clark prepares for her third WNBA season, her impact continues to reach far beyond the game itself. From her redefining athlete partnerships to inspiring a new generation of fans, Clark remains a defining figure in women’s basketball, both for what she’s already accomplished and for what still lies ahead.