Indiana Fever guard Sophie Cunningham clapped back with trademark dry humor when she didn’t make Boardroom’s Top 10 most followed WNBA players list. A fan slid into her DMs asking, “@sophie_cham are you no longer a WNBA player?” to which she coolly replied: “guess not
.”
Her social media stats aren’t exactly wallflower status—they exploded. After that mid-June Dust-Up with the Connecticut Sun, Cunningham’s TikTok went from 300K to over 1 million followers, and Instagram from 350K to north of a million. Still, she didn’t bump into the likes of Angel Reese or Caitlin Clark in the top-10 most-followed—both clock in with multi-million audiences.
Not just a meme generator, Sophie Cunningham has locked down brand deals with Adidas, Ring, and Arby’s, and co-hosts her own podcast, Show Me Something. Her off-court hustle is doing the heavy lifting for her star power.
Many say Sophie’s just keeping it real. A Times of India piece highlighted how her “outspoken and sometimes polarizing” vibe—especially on referees’ calls—had fans both rallying behind her and shaking their heads. That $500 TikTok fine over calling out officiating didn’t slow her down.
Expert buzz: Sportsnet writer Ubong Richard noted that even though she was snubbed from that social-media list, her digital footprint alone still makes her one of the WNBA’s most potent off-court players. Her rise isn’t a fluke—it’s organic content meets viral moment.
TV loudmouth Skip Bayless went straight for the jugular, accusing Sophie Cunningham of cozying up to Caitlin Clark to boost her own personas. On The Skip Bayless Show, he jabbed:
“And did Cunningham ever start taking advantage of that! She quickly befriended Caitlin, that was smart, and she took the role of Caitlin’s on-court and in-interviews protector… did that ever quickly endear her to Caitlin’s billions of fans out there.”
Cunningham didn’t just clap back—she roasted Bayless for talking out of his depth, especially about Clark’s injury.
Reddit’s r/wnba weighed in. One user pointed out that the media always leans into drama:
“I took the clickbait sites running with it as less about Sophie … and more to do with how women are covered.”
Another added: “The fact that they reported and spread this rumor without even thinking to treat the player involved as a human … is awful.”
Social media users rallied, calling Skip out for stirring unnecessary tea. Plenty of arguments to push.
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