Grace Smith/IndyStar / USA TODAY NETWORK via Imagn Images

Indiana Fever President Deletes Account Hours Before Friday Night Game

Originally posted on Athlon Sports | By Parker Johnson | Last updated Jul 11, 2025 10:29 PM ET

While the Indiana Fever prepared for a Friday night game against the Atlanta Dream, team president Kelly Krauskopf reacted to rising pressure on the front office by deleting one of her social media accounts.

Krauskopf led the WNBA franchise from 2000 to 2018 before leaving to join the Indiana Pacers and become the first woman in NBA history to hold an executive basketball management role.

She returned to the Fever in September 2024 as part of a massive offseason overhaul that included hiring new head coach Stephanie White, general manager Amber Cox and significant roster turnover with the aim of rapidly building a contender around Caitlin Clark after her phenomenal rookie season.

On Friday, a video of Krauskopf gained traction on social media ahead of the game against the Dream. She said she wanted the Fever to become an enduring brand beyond Clark, naming Apple as an inspiration.

“We want to sustain the growth, the interest level in the franchise. I mean this is about the Indiana Fever. We have foundational players in Caitlin and Aliyah. But I want this team to be a leader in the country. An enduring brand like Apple or something." pic.twitter.com/bPPqxJmoCq
— correlation (@nosyone4) July 11, 2025

Even though it is part of Krauskopf's job as President of Basketball and Business Operations, many fans expressed their concerns about the Indiana president aiming for such lofty goals off the court while the team entered Friday's game with a sub-.500 record of 9-10 in the 2025 regular season.

In particular, the idea that the brand would continue to be a "leader in the country" in a future that is not guaranteed to include Clark beyond the end of her rookie contract in 2027 left social media users upset.

Kelly... I'd say 75% of Fever fans go where Caitlin goes. Get mad at me, but the moment CC leaves Indy is the moment I quit buying Fever tickets. This is so stupid, she has no idea how to capitalize on the moment properly. You build around CC. She is the brand right now. https://t.co/kDrjUlKgiR
— KD (@kds5140) July 11, 2025

After receiving waves of backlash throughout the afternoon, Krauskopf deleted her X account.

During Krauskopf's first stint with the Fever, they made the postseason 13 times, played in three WNBA Finals in a seven-year span and won a championship in 2012.

She was also named the WNBA’s first Director of Basketball Operations in 1996. In the groundbreaking role, she was responsible for helping to create rules, scheduling, and officiating policies ahead of the league's inaugural season.

This article first appeared on Athlon Sports and was syndicated with permission.

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