Cody Rhodes needs a better name for the modern WWE era

WWE is a company defined by "eras." The premier wrestling brand experienced its biggest period of growth during "The Attitude Era," where megastars such as Stone Cold Steve Austin, The Rock and Triple H became household names around the world. 

That era is widely seen as the golden period within professional wrestling. Any millennial that is still a fan of the sport, will have fond memories of those years, and the breathtaking matches that occurred through that time. 

Now, WWE is firmly in a new era. And with it has come another wave of substantial growth, bringing a new, younger wave of fans. Cody Rhodes is one of the stars being taken to new heights this time. He is seen as the quarterback of the company, tirelessly working, making appearances around the globe and putting on incredible matches and promotions. 

However, this new era still needs a name. During a recent appearance on "The Tonight Show With Jimmy Fallon," Rhodes provided his own suggestion. 

“We’re in this period of time where — there was the 'Attitude Era,' there was the 'Ruthless Aggression' era. And now, we don’t even know what to call this era of WWE,” said Rhodes. “I feel like we should call it the Record Era, because we’re just breaking records left and right...The new management team — Triple H, Nick Khan, Dwayne ‘The Rock’ Johnson — they’ve made it so easy for me,” Rhodes said. “I’ve been dubbed the quarterback because they just call the plays, I run the play, and everyone, hopefully, we all look good. So it’s a blessed time. Thank all of you [fans] so much.”

It's not bad, but it's not great, either. For someone who is so electric with a microphone in his hand, you would hope Rhodes could come up with something more original and thought-provoking than 'the records era.' It sounds like something out of the 60s or 70s when vinyl music was at its peak. 

Naming an era isn't about reminding everyone why that moment in time was so good. It's about creating a nostalgia that lives on for decades to come. WWE failed with the "Ruthless Aggression" era. And now, they're coming dangerously close to fumbling the ball again. 

For a company with an entire creative department, it's about time they put a name to this run. Not only for marketing purposes but also so fans can look back in 20 years and reminisce about one of the greatest periods in sports history.