Drake Gives Shocking $10K Reward to Winner in Lookalike Contest

Drake made headlines for his unexpected reward to his lookalike winner.

This last quarter of 2024 has been full of surprises, as many people weren't expecting the surge of lookalike competitions around the globe. Among all the featured artists in the contests, Drake became the latest inspiration for a competition.

On December 15, Rolling Stone reported that the "Hotline Bling" hitmaker gave his support at the Toronto lookalike contest featuring the rapper himself. The event was also organized by Casuals Cakery.

It was disclosed that Drake knew about the competition beforehand and that the original rewards included a Hennessy bottle and Backwood cigarettes. In a screenshot shared by Casuals Cakery, Drake confirmed, "I'm adding 10 bands to the lookalike contest. As the main prize."