Flau’Jae Johnson Makes NIL Announcement After Ditching 2025 WNBA Draft

Originally posted on Athlon Sports | By Mathey Gibson | Last updated Apr 15, 2025 10:33 AM ET

Flau’Jae Johnson isn’t headed to the WNBA just yet—but she’s still making major moves.

The LSU guard, who announced her decision to return for another season in Baton Rouge instead of entering the 2025 WNBA Draft, just revealed her latest NIL partnership by starring role in Foot Locker and Puma’s new “Stay in Rotation” campaign.

The spring ad rollout, developed in collaboration with creative agency We Are Social, showcases Johnson front and center alongside Puma’s latest drops—including the Speedcat, Speedcat Ballet, and La France lines.

It’s the first wave of a larger, multi-brand effort expected to stretch through the summer with more talent and product integrations to come.

Multi-hyphenate muse. The rotation is always on point when it comes to Flau’jae’s style.

Shop the collection of PUMA styles online & in-store now at Foot Locker.https://t.co/CtSpVb5gY1 pic.twitter.com/cFEpCFbkrQ
— Foot Locker Canada (@footlockercad) April 15, 2025

For Johnson, it’s another win in an already stacked NIL résumé. She’s previously worked with Experian, Powerade, Google Pixel, and Puma. The Roc Nation athlete was also featured in a Puma campaign last fall to kick off basketball season.

This latest deal reflects Johnson’s growing influence—not just as a basketball star, but as a cultural figure. And with the numbers she posted this season, the spotlight makes sense.

In 2024, Johnson had her best year yet at LSU, averaging 18.6 points, 5.6 rebounds, 2.5 assists, and 1.7 steals per game, while shooting nearly 47% from the field and 38.3% from beyond the arc.

Returning for her senior season maybe signals unfinished business for Johnson on the court. Off the court, she’s proving to be just as strategic—building a brand and capitalizing on every opportunity in the NIL era.

WNBA dreams can wait. For now, Flau’Jae is staying in rotation—and in control.

This article first appeared on Athlon Sports and was syndicated with permission.

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