Yardbarker
x
NBA Star Kevin Durant's Old Mansion Listed For Only $35 Due To A Bizarre Sales Strategy
Mandatory Credit: David Butler II-Imagn Images

Kevin Durant played for the OKC Thunder for nine seasons, where he cemented himself as one of the greatest scorers in NBA history. Even LeBron James recently acknowledged that he is arguably the most equipped scorer to ever play the game. When he signed with the Warriors in 2016, it brought an end to his time in Oklahoma City. 

Durant had initially invested in a $1.76 million mansion, which was just walking distance from the Paycom Center. The same mansion, which he was forced to sell at nearly a $700K loss at $1.1 million, has now been listed on the market again for $35. 

According to Ieasha Larkpor, who manages the Thunder team's realtor business, this starting price has been set as a tribute to Durant, who wore the number 35 in his time there. She also claims that she has received twenty offers, which are considerably higher than the initial listing price. 

The main objective of this listing price is not just to pay tribute to the Thunder legend, but also to start a bidding war to realize the true value of the townhouse, which could still go as high as seven-figures. The owners seem confident that the mansion will eventually sell for a price in that range, instead of only $35. But I must acknowledge that this is a very smart marketing strategy from the realtors to drive up the price of the house. 

The price of this house naturally makes you think about what all a player leaves behind when he joins another team in the NBA or is traded from his team. In the modern era, players have started coming up with arrangements between themselves to rent out or swap properties. 

Just this summer, Michael Porter Jr. admitted he and Cam Johnson considered swapping their homes when they got traded for each other. Then, even Damian Lillard admitted that he was renting out Jrue Holiday's house when he played for the Milwaukee Bucks

Unfortunately for Kevin Durant, he wasn't traded but rather went as a free agent. Therefore, he was forced to incur the loss to facilitate the move to San Francisco at the time. 

If he had figured out an arrangement like that with someone from the Thunder or even used such smart realtors at the time to market and sell his property through these creative sales strategies, then he may not have incurred this loss. It will be interesting to see what the eventual price ends up being to own a unique piece of NBA history. 

This article first appeared on Fadeaway World and was syndicated with permission.

More must-reads:

Customize Your Newsletter

Yardbarker +

Get the latest news and rumors, customized to your favorite sports and teams. Emailed daily. Always free!