
William Nylander didn’t just score on the ice this season — he scored big in the style column, too. According to the NHLPA player poll, Nylander was voted the league’s most dapper dresser, stealing the spotlight (and 32.9% of the vote) well ahead of David Pastrnak and teammate Auston Matthews.
It’s easy to see why: Nylander’s postgame looks run the gamut from bare-chested swagger to deliberately offbeat coats, hoodies, and caps, and the cameras love it. The vote reflects what fans already see when the Leafs stroll into the rink — these guys care about how they present themselves.
Nylander’s fashion cred even earned him some extra pop culture clout: his nickname “Willy Styles” ranked among the top five nicknames, a cheeky complement to Pastrnak’s ever-popular “Pasta.” Off the wardrobe front, Nylander also snagged the players’ nod for best social media presence after launching a YouTube channel that blew up this season. That gave him a healthy edge over Seattle’s Joey Daccord — and showed that modern NHL stars are building brands off the ice as much as reputations on it.
The poll wasn’t just a Nylander lovefest. Auston Matthews and Max Domi also registered in the social media and style conversations, and John Tavares drew praise for his old-school work ethic. At 35, Tavares played every game, and his commitment landed him among the top vote-getters for the most intense training regimen — even getting a few nods as someone who could be a great coach down the line. That mix of fashion, personality, and grind captures a lot of what the Maple Leafs are about: superstar flair married to veteran dedication.
There’s also the locker-room truth: Toronto has relaxed its team dress code in recent years, allowing players to express themselves more when they arrive for games. That freedom has turned walk-ups into must-see TV for fans and media alike, and it’s good PR for a team that, despite falling short in the playoffs this year, still commands attention.
And yes, the poll reinforced one long-standing rivalry: Maple Leafs vs. Habs ranked as the NHL’s biggest rivalry by a wide margin. So while the team didn’t get the postseason result it wanted, Toronto still dominates conversations — from fashion to feuds. Whether it’s a slick coat, a viral YouTube clip, or a stubbornly consistent captain, the Leafs are still front-page fodder, on ice and off.
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