Big Money: Here Are the Top 30 Richest Pro Rodeos of 2023

The Professional Rodeo Cowboys Association (PRCA) is the largest and oldest rodeo-sanctioning body in the world, organizing and regulating rodeo events across North America. The PRCA regular season runs from October to September, with hundreds of rodeos held throughout the year. 

Here is a list of the top 30 richest PRCA regular season rodeos, ranked by added money:

List includes total payouts for all events: BB, SBR, BR, SW, TDR, TRHD, TRHL, SR, GBR, and BA

(Rank; City, State; Rodeo Name; Total Payout)

1. Houston, Texas, RodeoHouston — $2,177,510

2. Calgary, Alberta, The Calgary Stampede — $1,987,541

3. San Antonio, Texas, San Antonio Stock Show & Rodeo — $1,538,200

4. Cheyenne, Wyo., Cheyenne Frontier Days — $1,167,000

5. Sioux Falls, S.D., Cinch Playoffs Governors Cup — $1,100,000

6. Fort Worth, Texas, Fort Worth Stock Show & Rodeo — $1,079,026

7. Reno, Nev., Reno Rodeo — $778,614

8. San Angelo, Texas, San Angelo Rodeo — $699,710

9. Pendleton, Ore., Pendleton Round-Up — $675,266

10. Puyallup, Wash., Cinch Playoffs - Washington State Fair Rodeo — $648,000

11. Colorado Springs, Colo. NFR Open - Pikes Peak or Bust Rodeo — $636,279

12. Salt Lake City, Utah, Days of ‘47 Rodeo — $632,385

13. Austin, Texas, Rodeo Austin — $584,460

14. Salinas, Calif., California Rodeo Salinas — $564,455

15. Denver, Colo., National Western Stock Show and Rodeo — $533,215

16. Greeley, Colo., Greeley Stampede — $516,876

17. Spanish Fork, Utah, Fiesta Days Rodeo — $492,204

18. Nampa, Idaho, Snake River Stampede — $478,103

19. Dodge City, Kan., Dodge City Roundup Rodeo — $468,290

20. Ogden, Utah, Ogden Pioneer Days — $450,158

21. St. Paul, Ore., St. Paul Rodeo — $440,702

22. Ellensburg, Wash., Ellensburg Rodeo — $438,364

23. Clovis, Calif., Clovis Rodeo — $435,789

24. Caldwell, Idaho, Caldwell Night Rodeo — $427,526

25. Cody Wyo., Cody Stampede — $395,318

26. Sheridan Wyo., Sheridan WYO Rodeo — $389,963

27. Red Bluff, Calif., Red Bluff Round-Up — $385,994

28. Kennewick, Wash., Horse Heaven Roundup Rodeo — $373,865

29. Guymon, Okla., Guymon Pioneer Days Rodeo — $365,438

30. Prescott, Ariz., World’s Oldest Rodeo — $348,739