Originally written on Sports Media Watch  |  Last updated 10/10/14
The 2012-13 NFL season got off to a slower start than usual Wednesday night, thanks in large part to former president Bill Clinton. The Cowboys/Giants 2012 NFL Kickoff Game earned a 14.7 rating and 23.9 million viewers on NBC Wednesday night, according to Nielsen fast-nationals — down 8% in ratings and 12% in viewership from Saints/Packers last year (16.0, 27.189M), and down 11% and 13%, respectively, from Vikings/Saints in 2010 (16.5, 27.489M). This marks the lowest rated and least-viewed edition [...]
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