Former Victoria’s Secret model and America’s Next Top Model host Tyra Banks is hosting a Google+ Hangout Wednesday to promote her new book, Modelland.
Beginning at 8 p.m. ET, Banks will be joined by two “superfans” in the Hangout: Emily Doherty, who tweets from @TyrasFanForever, and Sharontina Brightman, a.k.a. @TyrasLilSis. Banks’s digital director will moderate a live video discussion on the book, bullying and definitions of beauty.
Viewers are invited to leave questions on Modelland‘s Google+ page and on Twitter using the hashtag #TyrasHangout. A few will be selected to join the Hangout discussion.
Google+ has proved a good promotional tool as of late. Broadcasters, journalists and even the Dalai Lama are taking advantage of the platform’s novelty and group participation functions to draw awareness to their work.
More About: Google, tyra banks