Found June 13, 2012 on Sports Media Watch:
The 2012 NBA Finals got off to the best start since Allen Iverson stepped over Tyronn Lue eleven years ago. Game 1 of the Heat/Thunder NBA Finals drew a 9.9 final rating and 16.195 million viewers on ABC Tuesday night, up 10% in ratings and 7% in viewership from Mavericks/Heat Game 1 last year (9.0, 15.171M), and up 15% in both measures compared to Celtics/Lakers Game 1 in 2010 (8.6, 14.088M). Tuesday’s game ranks as the highest rated Game 1 [...]
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