Found January 13, 2013 on
Tennis Panorama :
By Melinda Samson
(January 13, 2013) MELBOURNE, Australia – On Sunday adidas launched the first “adidas by Stella McCartney” barricade collection of tennis apparelto be worn by tennis players Caroline Wozniacki, Maria Kirilenko and Laura Robson.
The players featured their new outfits on a court of a different kind. Instead of the grass, clay or the hardcourt surfaces they are used to playing on, the collection was unveiled in the world’s first mirror court. The court offered a living kaleidoscope of moving reflections, and allowed the new collection to be showcased from the front, back and sides, all at the same time.
Inspired by the ready to wear collection, the range plays on Stella McCartney’s use of feminine lines that flatter and enhance the female form on court.
The tennis players will wear the range during 2013 Grand Slams, showcasing its leading design qualities, standout aesthetic and performance functionality.
“I always play better when I feel good, that is very impo...
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Surprise, surprise, Maria Kirilenko is back wearing Stella McCartney. The announcement was made today at the adidas Stella MCCartney barricade line launch in Melbourne. Back in 2008 Kirilenko was the only WTA player wearing adidas by Stella. She was then moved to adidas' Barricade line. Have to say she looked snazz in both but her petite frame is perfect for the designer range...
January 13, 2013 — Prior to the start of the Australian Open, WTA players Caroline Wozniacki, Laura Robson and Maria Kirilenko took part in the launch of the adidas by Stella McCartney tennis collection by playing on a a very unique surface — a mirrored court!
Laura Robson, Caroline Wozniacki and Maria Kirilenko play on a mirrored court for the adidas launch
To globally launch...
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Just in time for the Australian Open, Adidas is launching their new collection of tennis apparel, Adidas by Stella McCartney Barricade, which is described as "....a fusion of Adidas high-end technologies and Stella’s unique style for the performance-focused athlete." The collection will be worn by tennis players Caroline Wozniacki, Andrea Petkovic and Laura Robson...