Every SEC football team’s projected NIL leader for 2025

As Name, Image and Likeness deals reshape college football, teams around the country are shelling out millions of dollars to field their 2025 rosters in hopes to reach the College Football Playoff and ultimately a shot at the national championship. This is especially true for college football's most dominant conference. The SEC – winners of 13 of the last 19 national titles, including three this decade – features two of the top-four highest-valued players in the country and six of the top-15. Here's how the SEC’s 16 teams stack up when listed by their highest-valued players, per On3 NIL valuations, ahead of the 2025 season. True freshman quarterback Kamario Taylor signed with Mississippi State as a four-star recruit when coming out of Noxubee County High School in Macon, Mississippi, in class of 2025. Ranked as the nation's No. 8 quarterback signee, he leads the Bulldogs with an NIL valuation of $487,000. Kentucky signed defensive lineman David Gusta in the offseason after he entered the transfer portal foll