Found February 24, 2012 on ESPN:
PLAYERS: Joie Chitwood
The 2013 Daytona 500 will remain on the last Sunday in February. Track president Joie Chitwood confirmed on Friday that "The Great American Race" would start on Feb. 24.

Bud, Daytona shuffle Speedweeks sponsorships

Budweiser is removing its name from NASCAR's Shootout exhibition race at Daytona International Speedway beginning next February and instead will be the title sponsor for the 150-mile Duel qualifying races held before the Daytona 500. Daytona president Joie Chitwood made the announcement at the track Friday morning. The beer brand will become title sponsor of Daytona Speedweeks...
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