Found May 17, 2013 on
Next Impulse Sports:
Kanye West is back at it and his latest marketing stunt is one which we really respect. Yeezy has had his new song which he released tonight projected onto 66 different buildings across the world. You can view a clip above.
Tonight, Kanye West has proven himself an innovator in the art of the album launch. He unveiled a new song and video via projections on buildings across the world. Above is what was projected at the corner of Bedford and N. 7 in Williamsburg, Brooklyn. According to Rap-Up, the song premiered is called “New Slaves.”
Kanye’s website has posted a map of the world, indicating where actions will take place throughout the night in cities throughout the world. Sixty-six projections are involved in the launch.
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Kanye’s creativity never fails to impress. The rapper premiered his new song ‘New Slaves’ at 66 different locations throughout the world. NEW SONG AND VISUAL FROM MY NEW ALBUM BEING PROJECTED TONIGHT ACROSS THE GLOBE ON 66 BUILDINGS, LOCATIONS @ KANYEWEST.COM — KANYE WEST (@kanyewest) May 18, 2013
In news that doesn't shock us, Kanye West went on a fame rant during his 90-minute surprise show at Adult Swim's Upfront event last night.
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Last night Kanye West debuted the song “New Slaves,” from his upcoming sixth studio album. This is the most interesting way anyone has ever released a song, get ready. West had an image of his face projected onto 66 different walls all over the world. The projection was both terrifying and awesome. This is the first track from the follow up to My Beautiful Dark Twisted...
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