WELCOME, N.C. – Television personality Mike Rowe will attend the NASCAR Sprint Cup Series race at Charlotte Motor Speedway on Saturday, October 13, 2012 and help Caterpillar shine a light on the importance of skilled trades. Rowe will welcome the winners of the Caterpillar “Your Company Name on the No. 31 NASCAR Sprint Cup Series Car” promotion.Rowe, best known for his roles as creator, host and executive producer of Discovery Channel’s Emmy® nominated series “Dirty Jobs,” will be at several activities surrounding Saturday night’s 500-mile event at the Concord, N.C.-based facility. As part of his ongoing efforts to promote the benefits of a career in the trades, Rowe partnered with Caterpillar when they first came up with the idea to replace the Caterpillar logo on the No. 31 car with those of two of their customers. Caterpillar also offered to highlight the accomplishments of Mike’s foundation and announced that along with the company logos of contest winners Phillips & Jordan ...
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