With just more than a month until the "Monte-Carlo Million Dollar Super Four" boxing tournament in Monaco, the organizers have been swamped for ticket requests and information on the mega-event.
"I've been in this business a long time and I've never known anything like it," said Rodney Berman, chief executive of Golden Gloves, which is promoting the tournament.
"All the major fighters, among them Gennady Golovkin, Nobuhiro Ishida and Edwin Rodriguez, are bringing out supporters while Zsolt Erdei has asked for a special block booking at the venue for his Hungarian supporters."
Golden Gloves, in partnership with the Monte-Carlo SBM Group, is planning week-long festivities leading up to the fights.
The preceding Sunday (March 24) will start with a meet-and-greet function at the Casino de Monte-Carlo featuring Golovkin, followed by a public media conference featuring all the boxers on Tuesday and public sparring on the Wednesday, from 3pm.