Originally posted on Fox Sports Arizona  |  Last updated 5/5/13
Tyrann Mathieu has had his share of troubles, most notably getting dismissed from LSU just before the 2012 season for repeated failed drug tests (it was reported that he told NFL teams the number of positive tests was in the double digits). The Cardinals spent a third-round pick on the defensive back dubbed "Honey Badger" in last month's NFL Draft in hopes that he's straightened himself out and can be the player who was a Heisman Trophy finalist in 2011 rather than the one who couldn't stay clean long enough to stay on the field. And while most of the Arizona fan base has embraced the pick as a story about a second chance, a head shop in the Phoenix area has ... well, it's taken a different route, placing the following ad in this week's edition of the alternative Phoenix New Times: @mathieu_era you see this yet? In this week phoenix new times. twitter.comSBergerBOSTON Scott Berger (@SBergerBOSTON) May 5, 2013 Funny? Tasteless? Your call. Based on Twitter commentary, the reaction seems split. For his part, Mathieu has not commented on the ad, so his take on it is unknown. But that didn't stop it from going viral Sunday morning and thus doing exactly what it was intended to do. The ad has almost certainly paid for itself, so there's no arguing the business strategy; the question about whether openly mockinginviting a recovering 20-year-old is an appropriate part of a business strategy is a slightly more ambiguous one.
GET THE YARDBARKER APP:
Ios_download En_app_rgb_wo_45
MORE FROM YARDBARKER

Star players are hurting Houston Rockets

Emmitt Smith: Adrian Peterson only current player who could break rushing record

Coach K gets buzzer-beater win over Virginia for his birthday

Baylor approves new measures to deal with sexual assault

Joe Mauer: Concussions blurred vision, affected hitting

LeBron James says Kevin Love-Celtics trade rumor is false

LIKE WHAT YOU SEE?
GET THE DAILY NEWSLETTER:

Michael Jordan gifts Kobe Bryant full set of Air Jordans

Bethune-Cookman football player killed at party

Former UFC heavyweight Kevin Randleman dead at 44

WATCH: Chelsea scores three goals in less than 20 minutes

Broncos safety Shiloh Keo arrested for DUI

Mountain West admits error, says Boise St. shot was good

Big man Karl-Anthony Towns wins NBA Skills Challenge

MLB commish: Cubs will host All-Star Game in near future

WATCH: Memphis forward recreates Vince Carter's elbow dunk in game

Bruins forward is goal scoring machine after suspension

Michael Jordan gives Kobe Bryant complete set of Air Jordans

Drake has Kentucky edition of custom ‘OVO’ Air Jordan 8s

QUIZ: Name every NBA All-Star Game MVP

Watch rare footage of Stephen Curry from 2001-02 emerges

Check out this custom camouflage Oregon helmet

Ejected John Calipari tweets “they don’t need me and I love it”

Popovich would 'buy ticket' to watch Warriors play

Jamal Murray destroyed South Carolina defender with dunk

WATCH: Lon Kruger gets Oklahoma hoops squad hype for Kansas test

All Sports News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

By clicking "Sign Me Up", you have read and agreed to the Fox Sports Digital Privacy Policy and Terms of Use. You can opt out at any time. For more information, please see our Privacy Policy.
the YARDBARKER app
Get it now!
Ios_download En_app_rgb_wo_45

Ranking the ten best free agent pitcher signings

Who had the best NBA All-Star Game of the last 40 years?

The winners and losers of the 2016 MLB offseason

On Kobe Bryant and taking greatness for granted

Bucks need to choose between wins, development

Fantasy booking WrestleMania 32

Unrestricted free agents each team must consider re-signing

QUIZ: Name the winners of the NBA Slam Dunk Contest

Thank you Daniel Bryan

The timeless greatness of Jaromir Jagr

Today's Best Stuff
For Publishers
Company Info
Help
Follow Yardbarker