Kirby Lee-USA TODAY Sports

Breaking News: USC Hires Jennifer Cohen As New Athletic Director

Originally posted on LAFB Network | By Ryan Dyrud | Last updated 8/21/23

The search is over, USC has a new Athletic Director. After Mike Bohn shockingly resigned back in May, USC and President Carol Folt had been quietly searching far and wide for its next Director of Athletics.

They have now found that match as Jennifer Cohen (the University of Washington AD until this morning) was announced by Carol Folt as the next USC Athletic Director at a Press Conference on Monday afternoon.

Welcome to the Trojan Family, Jennifer Cohen!

Cohen becomes USC’s 10th athletic director after serving in the same post at Washington the last seven years. pic.twitter.com/9omir8GB4X
— USC Trojans (@USC_Athletics) August 21, 2023

Cohen had been serving as the UW AD since 2016. A time in which she hired Kalen DeBoer and brought UW Athletics, and most notably football, back to prominence. During her time as AD, Washington won 17 PAC-12 titles overall (all sports).

She brings expertise in Football and fundraising and is a current member of the College Football Playoff committee.

She will be instrumental in guiding the SC Athletic Department during its transition to the Big 10 and will be tasked with a forward-thinking mentality in the space of NIL.

Think Jen Cohen is an incredible hire for @USC_Athletics – a thought leader, has a comprehensive understanding of people, college athletics, CFB and the ever-changing landscape of sports. The athletes, coaches & administration are in phenomenal hands. https://t.co/E3wG35f32i
— Yogi Roth (@YogiRoth) August 21, 2023