Lance Armstrong's reputation may be in tatters but in the eyes of corporate and individual donors, his charity still wears an unsullied yellow jersey.
Armstrong announced last week he would no longer fight the doping allegations that have dogged him for years. He was subsequently stripped of his record seven Tour de France titles and banned from professional cycling.
But in the days following the announcement, the Lance Armstrong Foundation was showered with donations and pledges of continued support for its mission of promoting cancer awareness and research.
Public relations professionals say that while the famous cyclist and cancer survivor remains a polarizing figure, even his naysayers will have a hard time turning their back on the foundation and its trademark Livestrong yellow bracelets.
Armstrong's decision not to contest the doping charges may allow both him and his charity to finally move on, they say.
''He never said he's guilty, he said he's sick of fighting,'' said ...