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Jose Bautista joins Fuse Science Team

Found July 10, 2012 on Sports Business Digest: Yardbarker Blogger Network
PLAYERS: Jose Bautista,  Tiger Woods,  David Ortiz,  Ronde Barber
TEAMS: Toronto Blue Jays,  Boston Red Sox
Blue-jays-bautista
Fuse Science has yet another endorser. With Major League Baseball's 83rd All-Star Game looming this evening, the consumer products company has signed home-run hitting, Toronto Blue Jays outfielder Jose Bautista to a sponsorship deal. "Jose understands what it means to be Powered by Fuse as he has led the majors the past two years in home runs and is tied for the lead at the All-Star break," stated Rubin Hanan, President and COO of Fuse Science. "Jose is also one of the iconic athletes in Canada today playing for the Toronto Blue Jays, and although not from Canada originally, the country has adopted him as one of their own. We will utilize Jose in our Canadian launch strategy for all of our products." Fuse Science is best known for its EnerJel product -- a transdermal product used to fight muscle fatigue and increase energy. The company is hoping that Bautista can open up the product to the Canadian marketplace, a marketplace which has embraced Bautista bo...
Original Story: http://feedproxy.google.com/~r/Sports... Verified_ybn
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