White Sox season outlook: causes for optimism?

Last preseason held very high hopes for the Chicago White Sox. In 2011, most publications ranked them in the top 10, often top 5 in MLB power rankings entering the year. This year, you’ll see them in the high 20s across the board in pretty much all publications. The offseason saw the departure of long time ace of the staff Mark Buerhle and face of the franchise Ozzie Guillen. And while the 2011 offseason was about addition, the 2012 edition was about subtraction. Therefore, not a lot of people are high on this club entering the year. But there’s always some cause for optimism somewhere right? White Sox V.P. of Marketing Brooks Boyer has some: The following Boyer quote from our conference call with him this spring gives food for thought: When you think of last year and the whole “All In” campaign and the signing of Adam Dunn, bringing back Paul Konerko and A.J. Pierzynski, Ozzie getting the extension, all the momentum we had in the offseason last year, it’s a little bit of an oppos...