Found March 15, 2013 on Start 'N' Park Blog:
PLAYERS: Carl Edwards
Carl Edwards at Bristol: In 17 starts at the 0.533-mile bullring, Edwards has two wins, four top-five, seven top-10 finishes and two poles. His average start is 18.4, and his average finish is 14.4. Edwards has completed 8084 of 8513 (95%) laps attempted at Bristol. In the Loop: According to NASCAR’s Loop Statistics compiled over the last 17 races at Bristol, Edwards has turned 290 of the track’s fastest laps which is eighth highest, spent 5,208 laps (65%) in the top 15 and led a total of 345 laps (tenth most). The Car: The team will run RK-806 which was last ran in the fall Martinsville race finishing 14th and placed 5th in the fall Richmond race last season. Primary Sponsor Note: Kellogg’s will run the Frosted Flakes paint scheme on the No. 99 to kick off the first of four races in the Kellogg’s Ford Fusion this season. Kellogg’s will return again for Pocono, Watkins Glen and the fall Richmond races. Edwards quotes on the Food City 500: “We have had a lot of success and a lot of fun over the years at Bristol Motor Speedway in the Truck, Nationwide and Sprint Cup Series,” said Edwards. “I am really excited to go there with Jimmy Fennig and each week I learn more about him and my crew. I think this will be a track where all his experience will pay off and my fast pit crew will be a huge asset. I am really excited and I think we are going to be really good there in our Kellogg’s Ford.”

Kelloggs makes season debut on No. 99 Ford of Carl Edwards

The No. 99 Ford Fusion driven by Carl Edwards will feature the color scheme of Kellogg’s for this weekends race at Bristol Motor Speedway. Kellogg’s will be on Edwards’ car for three other races this season. Those races are at Pocono, Watkins Glen and the fall race at Richmond. Edwards broke a 70 race winless drought with a victory at Phoenix two weeks ago. At Bristol Edwards...
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