Found February 13, 2012 on Sports Media Watch:
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With the Bulls missing their star player and Tiger Woods battling Phil Mickelson on CBS, Sunday’s edition of the NBA on ABC was down by nearly a quarter compared to last year. Sunday’s Bulls/Celtics NBA regular season game earned a 3.1 overnight rating on ABC, down 24% from last year’s comparable window (LAL/ORL: 4.1), which was the second-half of a doubleheader. Bulls guard Derrick Rose missed Sunday’s game due to injury. ABC was also hampered by competition from the final [...]
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