Found December 28, 2011 on Larry Brown Sports:
Successful motivational tactics are hard to come by. Sometimes when you are a coach at the professional level, you have to dig deep to get your guys to play hard. Professional athletes are getting paid millions of dollars whether they win or lose. It can be easy to lose sight of the importance of winning, and that’s why new Raptors coach Dwane Casey came up with the most unique motivational symbol he could think of: a 1,300-pound boulder. The massive rock currently sits inside the the Raptors dressing room as a reminder that they need to pound the rock all season in order to succeed.  In fact, “Pound the Rock” has become Toronto’s new motto. “I knew we were going to be a work in progress,” Casey said. “Every time we walked on the floor we were going to have to have something to get us to think about — how we have to get better, we’ve got to work to get better. It’s from a story about a stonecutter. Every time a stonecutter hits a rock, it may not break. You may have to hit it 100 ti...

Toronto Raptors Coach Dwane Casey Puts 1,300 Pound Rock Outside the Teams Locker Room

“Pound the Rock” - That is the new motto for the Toronto Raptors.  New head coach Dwane Casey spent $500 on a 1,300 pound rock and placed it inside the Air Canada Center, so players can literally do so. “I knew we were going to be a work in progress, every time we walked on the floor we were going to have to have something to get us to think about … how we have to get better...

Dwane Casey Placed a 1,300-Pound Rock in the Raptors’ Locker Room

Taking the “Pound the Rock” mantra to the nth degree, new Toronto Raptors head coach Dwane Casey had a massive boulder placed inside his team’s locker room, in the hopes of inspiring the players with the visual. From the AP: A 1,300-pound boulder sits just inside the front door to the Toronto Raptors’ dressing room, a reminder of the mentality the new coach Dwane Casey is...

Casey, Raptors Want DeRozan To Set Tone Defensively

The Raptors need DeMar DeRozan to diversity his game.

The Toronto Raptors Will Wear Camouflage Uniforms (Photo)

In honor of the Canadian military, the Toronto Raptors will be sporting a camouflage uniform on March 21st against the Chicago Bulls.Below is a picture of said uniform and feel free to pay your respect in the comments:(Courtesy of Sportress of Blogitude)

Pacers vs. Raptors updates

Follow the action as the Pacers face the Toronto Raptors from the Air Canada Centre in Toronto, Canada.

Dwane Casey put a 1300-lb boulder in the Raptors locker room

For more than a decade, the San Antonio Spurs have stayed near the top of the NBA on the strength of their professionalism and hard work. One of their inspirations during that time has been the following quote by the Danish-American social reformer and activist Jacob Riis: "When nothing seems to help, I go look at a stonecutter hammering away at his rock perhaps a hundred times...

Casey Likes What He Saw In Toronto's Opening Win

The Raptors defeated Cleveland by a final score of 104-96 in their 11-12 regular season debut.

Pointspread favors Pacers in battle with Raptors

Dec 28, 6:00 PM | Air Canada Centre Indiana Pacers vs Toronto Raptors Odds 1-0TEAM RECORD1-0 Air Canada Centre features an NBA battle between the host Toronto Raptors and the visiting Indiana Pacers in betting action on Wednesday. The Raptors currently sports a record of 1-0, and have posted a corresponding betting slate of 1-0 ATS. The Pacers are 1-0 and 1-0 ATS. Betting...

Indiana Pacers (1-0) at Toronto Raptors (1-0), 6 p.m. (ET)

A pair of teams trying to build on season-opening wins meet north of the border Wednesday when the Toronto Raptors kick off the home portion of their schedule by hosting the Indiana Pacers.

Total Team Effort Lifts Raptors Over Cavs In Opener

Your browser does not support iframes. Related: Box Score Video: Casey Pre-Game With Devlin Top Plays: Amir From Jose | Still No Props Needed | Magloire With The Flush | Big Davis Block CLEVELAND (AP) Rookie Kyrie Irving scored six points and hardly played like the No. 1 overall pick as the Toronto Raptors spoiled the Cleveland guard's NBA debut with a 104-96 season-opening...
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