By Rosalyn Ross This isn’t the way this was supposed to go. After having the pleasure of watching Derrick Rose lead my hometown Memphis Tigers to the NCAA basketball promised land. After cheering him on that magical, single season, I was supposed to be able to watch him dominate the NBA for years to come. At first, it appeared that all was going to go according to plan. He went...
For this edition of Throwback Thursday, we take a look at one of Nike’s most original and creative marketing campaign featuring Anfernee “Penny” Hardaway. Between 1995 and 1998, Penny Hardaway was widely considered the second best guard in the NBA behind Michael Jordan. Penny was a four time All-Star, and alongside Shaquille O’Neal, led the Orlando Magic to the 1995 NBA Finals...
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