Arizona Cardinals fans are in uncharted territory. Before Saturday's 33-13 victory over the Carolina Panthers they were the lone NFC not to have made a Conference championship game since the AFL-NFL merger in 1970. Even better, they're hosting the game next Sunday against the Eagles. And while euphoria runs high through Phoenix, it seems like some people aren't sure quite how to behave.

Take StubHub sellers, for example. As of this typing there were 1251 ticket listings for Sunday's game. Not a big deal. One seller seems to be a wee bit confused. He/She is selling their single seat in amongst the worst location in the place for $150,000 each. That's quite a markup. For that price, couldn't you get two? At least one scalper has had the Cardinals Kool-Aid, and good luck to them. Perhaps one of the buyers of the "I Am Rich" iPhone application will stand up and be ready for their next purchase.