Originally written on Awful Announcing  |  Last updated 1/31/13
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The NFL announced on Wednesday that three-time MVP Brett Favre would be joining the NFL Network's NFL GameDay Morning prior to this Sunday's Super Bowl. Details of the announcement are as follows: "Twenty-year NFL veteran and three-time league MVP, Brett Favre will join NFL Network’s 8.5-hour edition of NFL GameDay Morning (Sunday, 9:00 AM ET) live from the Mercedes-Benz Superdome prior to Super Bowl XLVII. Favre will join host Rich Eisen along with his former coach Steve Mariucci, and Super Bowl champions Marshall Faulk, Kurt Warner, Warren Sapp, Michael Irvin, Deion Sanders and Brian Billick to discuss his thoughts on the 2012 NFL season, the Super Bowl XLVII matchup, and his life away from the field. [...] “There aren’t too many retired athletes who continue to attract the attention and draw that Brett Favre does, and NFL Network is thrilled to have him on NFL GameDay Morning leading up to Super Bowl XLVII,” said Eric Weinberger, Executive Producer of NFL Network. “Surrounded by a former mentor in Steve Mariucci and players he competed against over the years such as Deion Sanders and Warren Sapp, and from the field where he guided the Packers to a victory in Super Bowl XXXI, Brett should give our viewers some unique insight and analysis into the game and his life away from the field.” Wow, 8.5 hours is a LOT of pre-game analysis. It will be interesting to see what they cover with that much time to kill. It's interesting the network chose Favre since he's been so quiet since retirement. His "life away from the field" right now consists of Wrangler's commercials and playing in dodgeball tournaments. That's not to say he won't be a good addition to the game day team. We haven't heard from Favre in a while, he's still a huge name, and he should bring some added interest.  What I can't understand is who would watch all 8.5 hours of the pre-game show. Even the most diehard Ravens or 49ers fans surely have better things to do. Either way, Favre is a good get for the NFL Network as he will likely draw a lot of viewership from people who otherwise might not have tuned in. The networks would be like hungry sharks if Favre ever did decide to start a TV career full-time. Maybe Super Bowl Sunday will be a test run.
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