Originally posted on Football Nation  |  Last updated 1/25/13
JaMarcus Russell. He was a former first-round selection and top overall pick from the 2007 draft class.The Raiders spent $61 million, 32 of that guaranteed, just to get him to end his holdout.In repayment, Russell gave the Raiders a lemon, or was it a king-sized bust as he went 7-18 as a starter, before the Raiders and Al Davis released him back in 2010.Now, after nearly three years of not playing, Russell is attempting a return to the NFL.Many are calling this decision delusional, but there’s a very fine line between insanity and sheer genius. Russell already has the public eating out of his hands; the same way he fed himself to a whopping weight of near 300 pounds, clearly making him the prime candidate for “America’s Next Biggest Loser.” Sure, Russell will go through the motions of gaining the public’s pity as he goes through another failed attempt to be successful in the NFL. Also, he will use outcry after outcry to lull you in, so he can accomplish his goal and turn a huge loss into an overnight fortune. Marshall Faulk is already fueling this move by promoting Russell’s comeback. Faulk is a big public figure in the sporting community, and only the first of many that will sponsor and promote this tour. One can’t help but wonder if Russell has eaten his way (pun intended) through his money, because nobody would go out of their way to risk public humiliation unless they have a hidden agenda.  Russell’s agenda isn’t very hard to piece together -- he wants to bathe in public fame. He’s not after making it in the NFL, it’s a sure thing he won’t make any team for the 2013 season, but one thing he will make, is a tear jerking book about his failures, weight, and a broken dream. He will be set up to be the latest reality show booking, and hey, this may even capture the attention of Vince McMahon, need I say more? The public will relish in his failed return and make him the next New York Times Best Seller, before turning him into any reality show’s feature star, as he gathers your pity and annoyance on his publicity stunt tour to fame. Welcome to the JaMarcus Russell brand, the latest “poor me” story that will rip through our branding country and steal headlines throughout 2013. The NFL and its fans had forgotten him; he ballooned into a 300-pound beefalo, and squandered his fortunes for depression. Haven’t we, the public, been here enough times to be able to immediately see a publicity stunt as it’s developing right before our very eyes? Are you ready to go all in as he fails to make a return and profit off his name at your disposal?JaMarcus Russell is a brand you had better get used to hearing, not because he will triumphantly be an NFL star, but because he will succeed at becoming the largest" poor me life" celebrity story.  Now, how can America resist that?
GET THE YARDBARKER APP:
Ios_download En_app_rgb_wo_45
MORE FROM YARDBARKER

Greg Jennings: Ryan Tannehill has had his hands tied by coaches

Josh McDaniels 'happy' with Pats but wants to be a head coach again

WATCH: Jim Harbaugh in cleats throws out first pitch at Cubs game

Why Rickie Fowler will win the PGA Championship

Warren Sapp bitten on arm by shark

LIKE WHAT YOU SEE?
GET THE DAILY NEWSLETTER:

Fitzpatrick, Jets agree to one-year deal

Baker considering removing Papelbon from closer role?

Greg Hardy struggling to find work, reportedly even in CFL

Jets players told not to discuss Ryan Fitzpatrick situation

Brock Lesnar won't be punished by WWE for UFC drug test

Report: Cowboys to be fined up to $250K for suspended players

Report: Ravens WR Mike Wallace failed conditioning test

WATCH: Kobe Bryant drives Ferrari around Italian racetrack

Terrelle Pryor shouts out Ohio State after ban ends

Justin Timberlake advocates for Memphis to join Big 12

Poll: Las Vegas residents don’t support public funds for NFL stadium

Conor McGregor talks trash to Nate Diaz on ‘Conan’

We asked Team USA: What other Olympic sport would you play?

Real Madrid can’t train at Norwegian school because of the kids

Newspaper uses Michael Jordan ‘crying face’ as image

Equipment manager Blake Griffin punched no longer works for Clippers

Report: Nicks signing one-year deal with Saints

Reds 'picking up the pace' on Jay Bruce trade talks

NFL News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

By clicking "Sign Me Up", you have read and agreed to the Fox Sports Digital Privacy Policy and Terms of Use. You can opt out at any time. For more information, please see our Privacy Policy.
the YARDBARKER app
Get it now!
Ios_download En_app_rgb_wo_45

We asked Team USA: What other Olympic sport would you play?

Why Gary Bettman's CTE denial is cause for concern for NHL

WATCH: Inside the Nike SNKRS BOX in SF for Golden Air Celebration

WATCH: Five other uniforms Chris Sale should cut up

QUIZ: Name every Olympic event in which the USA has never won a gold medal

Five U.S. Olympians favored to win multiple gold medals

WATCH: What teams should join the Big 12?

One Gotta Go: Do NBA players really love NBA2K?

One Gotta Go: NBA players hate Facebook too

One Gotta Go: NBA players settle the fast food beef

Today's Best Stuff
For Publishers
Company Info
Help
Follow Yardbarker