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NFL Week 5: Brady/Manning Battle Gives CBS Big Numbers

Found October 08, 2012 on Sports Media Watch: Yardbarker Blogger Network
PLAYERS: Tom Brady,  Peyton Manning
TEAMS: New England Patriots
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CBS earned strong numbers for the latest chapter of the Tom Brady/Peyton Manning rivalry. The Week 5 NFL national window, featuring Broncos/Patriots in 81% of markets, earned a 15.7 overnight rating on CBS — up a tick from coverage featuring Jets/Patriots last year (15.6), and up 8% from coverage featuring Titans/Cowboys in 2010 (14.6). The 15.7 is the second-highest of the season for the NFL national window, trailing only Week 1 coverage on FOX (17.1). CBS easily led the way [...]
Original Story: http://www.sportsmediawatch.com/2012/... Verified_ybn
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