Found December 29, 2012 on IMAGE CPR SPORTS:
The New York Jets' proverbial bench warmer, Tim Tebow, makes nearly $4 million a year from endorsement deals. But marketing experts say his lack of playing time may be hurting his brand. “It has been a handicap, no question," said Lee Berke, a sports-media analyst and president of LHB Sports in an interview with The Wall Street Journal. “From the football standpoint, he has been out of sight. In terms of performing on the field, it hasn't been like the year before. That's an issue. I think he's going to need the opportunity to prove himself again on the field.”
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