ESPN is set to launch a technology where a Denny's ad for its signature breakfast immediately pops up when a player is shown hitting a grand slam. Denny's, however, might have to wait until next baseball season to plug its Grand Slam pile of eggs and pancakes.ESPN is planning to debut the contextual advertising system next month within college football videos on ESPN.com. Its sales teams are just starting to seek out advertisers.10) The Cash 4 Gold Sell Out, where each fan of a tanking MLB franchise gets to sell off what they love for a ruinous discount, just like their favorite teams9) The Tivo Brett Favre Rerun, used whenever fans are treated to the same story over and over again8) Domino's Pizza 30 Minutes Of Anguish, where if SportsCenter goes more than a half hour without showing actual game footage, viewers receive a sad little Pity Meal7) E-Trade's Baby Mama Drama. When an athlete is reported to have a paternity problem, some lucky viewers receive free trading...
Original Story:
