Found September 04, 2013 on
The Phoenix Coyotes aren't exactly going to be a moneymaking machine under their new ownership, but ESPN's Craig Custance, penning an Insider-only column, spoke with IceEdge Arizona's George Gosbee and Anthony LeBlanc about their plans to turn the franchise around, and Custance outlines fie teps that the previous owners seem to have ignored--gaining sponsorships, snagging a decent TV deal, earning a take on the rink's food and beverage sales, actually asking people to pay to park at the rink and more aggressively-pursuing season-ticket sales--that ought to at least help the Coyotes no longer hemorrhage "desert brick."
Regarding that last point? There's some serious room for improvement: Continue reading "Coyotes’ new owners hope to right the ship"
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Phoenix. Land of the dry heat, scorching sunlight and sidewalks that get so hot, you can fry an egg on them. Not the ideal locale for a sport that is played on a sheet of ice, such as hockey.
GLENDALE, ARIZONA – Phoenix Coyotes President and CEO Anthony LeBlanc announced today that the Coyotes will be launching their new marketing campaign for the 2013-14 NHL season on Sunday, September 8. The new campaign is called “Hungrier Than Ever”.
The campaign, which was developed by Cramer-Krasselt in Phoenix, builds off the Coyotes previous “Here To Stay” campaign...
GLENDALE, Ariz. The general manager, coach and goalie are re-signed. The Glendale city council has approved an arena management deal, the sale of the team has closed, training camp is about to start, and Mike Ribeiro will soon be dropping dimes.
With all of the hockey pieces in place (yes, were conveniently omitting Mikkel Boedker), the Coyotes are finally enjoying the fruits of...