HelmetHair Signs Atlanta Thrashers Defenseman Ron Hainsey

For Immediate Release: April 1, 2010 ATLANTA, Ga.—When HelmetHair hair care products hit shelves this June, they will be defended by NHL star Ron Hainsey, a defenseman for the Atlanta Thrashers. The hockey player has signed on to promote the new HelmetHair line of products, which are specially designed for athletes. HelmetHair is the latest brainchild of Sutter Labs CEO Dan Sutter. HelmetHair shampoo and conditioners are the first hair care products being released under the new label, and there are already plans underway to introduce HelmetHair styling products. HelmetHair is designed for athletes who wear helmets on a regular basis. "Hockey players, cyclists, even rock climbers suffer from hair damaged by abrasive helmets," notes Sutter. "HelmetHair is designed to give extra protection to each strand of hair while leaving hair clean and shiny. It’s important to look good when that helmet comes off!" Someone who understands the importance of looking g...